brand.marketing

Branding

Language of Form – Paul Rand

Mar , 26

DEFINITIONS OF DESIGN ‘DESIGN IS THE METHOD OF PUTTING FORM AND CONTENT TOGETHER. DESIGN, JUST AS ART, HAS MULTIPLE DEFINITIONS; THERE IS NO SINGLE DEFINITION. DESIGN CAN BE ART. DESIGN CAN BE AESTHETICS. DESIGN IS SO SIMPLE, THAT’S WHY IT IS SO COMPLICATED’. PAUL RAND

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